Liesak Resort is an all-inclusive resort in Bishoftu, Ethiopia, with a registered capital of birr. The owner, W/ro Kidist Tefera Belete, is a visionary Ethiopian investor with long years of experience in the hospitality sector and other businesses.

Liesak Resort has established strong relationships with various financial institutions in order to meet its long-term goal of becoming one of the most preferred resorts in the town and county.

Liesak Resort provides an array of amenities and typically includes entertainment and recreational activities for a reasonable price.

The marketing strategy is to emphasize its name and unique services through advertising, focus on hospitality sector as its primary target markets, and use completed service packages to showcase customized hotel service to prospective clients. Sales success requires planning and the resort hotel will formulate its sales strategy and tactics to achieve sales.